Backlink Tier - The Hierarchy of Backlinks That Scale Your SEO Campaign
Backlink tier refers the hierarchy of links you build to scale up your SEO campaign. Each level gives you an extra layer of protection from Google's penalties.
To make it work it will take a lot of effort and time. Google takes weeks to find and evaluate new backlinks.
First-Tier Links
These links must be of high quality and dofollow from reputable websites. These links are called Tier 1 backlinks and act as the foundation of your link building strategy. They give your website sufficient domain authority to rank well on search engine result pages. For example, if your blog article is published on HubSpot, and it features links to tier 1 of SearchEngineLand's compilation of Link Building Statistics, then SearchEngineLand's website rankings will get an increase from the link equity passed down by HubSpot.
The second tier is more diverse and contain low-quality backlinks like spammy forums posts or low-value bookmark sites and directories. The main objective of Tier 2 is to create high-quality content that links back to your first-tier backlinks. This is because quality content will enhance the article it is placed within, and not stand out as an addition to SEO purposes.
To build a successful tiered link building campaign you will need to invest in creating high-quality content and utilizing tools such as RankerX or GSA. The time and money you spend manually executing a tiered campaign could be worthwhile if you intend to see the increase in rankings of a well built backlink pyramid.
Second-Tier Links
Tiered link building is designed to allow users to navigate through other pages and then reach your website. To make this work it's crucial to select second-tier backlink sources that are relevant to your industry and website. Blog posts from guest bloggers are more effective than account profiles as they offer valuable content that people will want to read.
You should avoid using tier-2 links on forums or other sites that aren't of high quality. Instead, use high-quality pages of articles from industry or guest posts. These links appear more natural and have greater effect on your search engine's ranking. In addition, they're more likely to be recognized by Google as a passing link equity, which will increase their ranking value in SERPs.
If you're planning to create tier 2 links with the intention of boosting your SEO rankings, you need to be aware of the difficulty to get these types of high-quality backlinks manually. It can take a long time to send guest posts to top-quality publishers, and even longer them to be published. In addition, it could take weeks to see outcomes of your efforts when it comes to generating new traffic and onsite conversions.
Alternatively, many SEOs turn to automated tools to help them create second-tier links. This approach could be in violation of Google's Webmaster Guidelines and lead to an enactment of penalization.
Third-tier Links
The number of links on this level is staggering and can even be considered to be spammy. They are posted on social media platforms, and on websites that allow user-generated content like Quora. tier 2 backlinks help with the indexing of tier two links, but don't give any link equity to the resource promoted. In general, they are nofollow links. In this phase, marketers focus more on quantity rather than quality. They employ tools to publish a huge number of links in forums, in comments sections of articles and blog posts, in directories and in other similar places. This is where tiered link building is a gray area that violates Google's webmaster rules.
Link-building campaigns that are tied require an enormous amount of time and effort to be successful. It could take weeks or even months for Google to index a single backlink, and then it may take weeks or even months to notice a significant SEO impact. Marketers should be patient, and use a carefully-planned content strategy.
In addition marketers should be cautious about using excessive automation tools for this kind of linking. These can violate the rules of search engine optimization and lead to penalties. It is best to select the links manually and post them on relevant websites of donors instead of using automated systems such as GSA or RankerX. This will prevent the search engine from penalizing the campaign with low-quality links.
Fourth-Tier Links
Tiered link building is still a well-known method of gaining higher website rankings. Since Google has made significant efforts to eliminate "black-hat" SEO techniques, tiered link building techniques have been affected.
This is due to the fact that they are considered to be gray-hat in the SEO world, and could be penalized if used artificially. Tiered backlinks are backlinks constructed on various levels of a pyramid. These backlinks are utilized to increase a website's rank in search results. The promoted web page will be ranked higher than its rivals and will receive more organic traffic.
This tier has a lower quality of backlinks and is typically nofollow. In addition this tier may comprise low-quality social media profiles, directories and article networks. These links can be built naturally or by using strategies for automation. However they must be unique in terms of niches, domains and their relevance.

These backlinks, as well as being low-quality and not followable are also prone to problems when they're not diversified enough. Google has a team of hound dogs that are highly trained and are constantly looking for patterns and methods in backlink profiles. If they are found, not only can the link-building team be penalized but so can its clients.